Last updated: October 22, 2026
सारांश (Quick Summary): Cookies छोटी text files होती हैं जो आपके browser में save होती हैं। Mukesh LPM पर cookies का उपयोग वेबसाइट चलाने, visitors की गिनती (Google Analytics) और विज्ञापन दिखाने (Google AdSense / Ad Manager) के लिए होता है। आप browser settings या नीचे दिए गए links से इन्हें कभी भी कंट्रोल या बंद कर सकते हैं।
This Cookie Policy explains what cookies and similar technologies are, how Mukesh LPM (mukeshlpm.com) and our partners use them, and the choices you have. It forms part of our Privacy Policy.
1. What Are Cookies?
Cookies are small text files that a website stores on your computer or mobile device when you visit it. They allow the website to recognise your device and remember information about your visit. Similar technologies include web beacons (pixels), local storage and device identifiers; in this policy we refer to all of them as “cookies”.
- First-party cookies are set by mukeshlpm.com.
- Third-party cookies are set by other domains, such as Google, whose services are used on our pages.
- Session cookies are deleted when you close your browser; persistent cookies remain until they expire or you delete them.
2. Categories of Cookies We Use
a) Strictly necessary cookies
Required for the Website to work securely — for example, page caching, security protection, load balancing and remembering your cookie-consent choice. These cannot be switched off in our systems.
b) Functional / preference cookies
Remember choices you make, such as your name and email when you leave a comment, so you don’t have to type them again.
c) Analytics cookies (Google Analytics)
Help us understand how visitors use the Website — which articles are read, how long people stay and how they arrived — so we can improve our content. The data is reported to us in aggregated form.
d) Advertising cookies (Google AdSense & Google Ad Manager)
Used by Google and its partners to deliver ads, make them more relevant to you, limit how many times you see the same ad, measure ad performance and prevent click fraud. Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this Website or other websites. Our monetization partners (GreedyGame and MagicBid) and the programmatic ad exchanges they work with may also set their own cookies; the full list of authorised ad sellers is available in our ads.txt file.
3. Common Cookies Found on This Website
The table below lists the main cookies you may encounter. Third parties may add, rename or remove cookies at any time, so this list is indicative and durations are approximate.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique visitors | 2 years |
| _ga_<ID> | Google Analytics | Maintains session state | 2 years |
| __gads | Google AdSense / Ad Manager | Ad delivery, frequency capping and measurement | 13 months |
| __gpi | Google AdSense / Ad Manager | Ad delivery and measurement | 13 months |
| __eoi | Google AdSense / Ad Manager | Security and fraud prevention | 6 months |
| IDE | Google (doubleclick.net) | Personalized advertising and ad measurement | 13 months |
| test_cookie | Google (doubleclick.net) | Checks whether the browser accepts cookies | 15 minutes |
| NID | Stores preferences and helps personalize ads | 6 months | |
| comment_author_* | Mukesh LPM (WordPress) | Remembers your name, email and website for comments | About 1 year |
| wordpress_test_cookie | Mukesh LPM (WordPress) | Checks whether cookies are enabled | Session |
4. Consent
Visitors from the European Economic Area (EEA), the United Kingdom and Switzerland are asked for consent before non-essential (analytics and advertising) cookies are used, where required by law. If you decline, Google may still show non-personalized or limited ads that use only cookies strictly needed for ad delivery and fraud prevention. You can change or withdraw your consent at any time through the privacy/consent settings link on the Website (when available) or by clearing your cookies.
5. How to Control or Delete Cookies
Opt out of personalized ads
- Google: Google Ads Settings
- Other participating vendors: www.aboutads.info/choices and www.youronlinechoices.eu (Europe)
- How Google uses data on partner websites: policies.google.com/technologies/partner-sites
Opt out of Google Analytics
Install the Google Analytics Opt-out Browser Add-on.
Browser settings
Most browsers let you view, block and delete cookies. Use the help pages of your browser:
On mobile devices you can also reset your advertising ID or turn off ad personalization in your Android or iOS privacy settings. Please note that blocking all cookies may cause parts of the Website to work incorrectly. Blocking cookies does not remove ads — you will still see ads, but they may be less relevant.
6. Changes to This Cookie Policy
We may update this Cookie Policy when we add or change services on the Website or when laws change. The “Last updated” date above shows the latest version.
7. Contact Us
Questions about cookies? Email support@mukeshlpm.com or use our Contact page.